Legend Sportswear at the Santos Tour Down Under 2026
Legend Sportswear was proud to serve as the official apparel sponsor of the 2026 Santos Tour Down Under, the opening event of the UCI WorldTour calendar and one of Australia’s premier cycling events.
As the apparel sponsor, we designed and produced official merchandise worn by event staff, volunteers, and fans. Our focus was on delivering high-quality, performance-driven apparel, similar to our range of custom cycling apparel and event merchandise solutions.
Being present on-site allowed us to connect directly with the cycling community and showcase the quality and craftsmanship that defines Legend Sportswear. Visitors were able to experience firsthand the same level of quality we provide to clubs through our custom teamwear and club shop solutions.
Our involvement in the Santos Tour Down Under highlights Legend Sportswear’s capability to support major sporting events and deliver apparel solutions at the highest level. From grassroots clubs to international events, we continue to help organisations create professional, high-performance apparel.
If you are interested in creating custom apparel for your club or event, you can contact our team here or explore our Kit Builder to get started.
We are proud to be part of such an iconic event and look forward to continuing to support sport across Australia and beyond.
Legend Sportswear — Legend for Legends.
